News International Group Ltd is home to some of the biggest and most popular British newspapers. The Times and The Sunday Times are the world’s best-known quality newspapers, and The Sun remains the most read British newspaper with more than seven million readers each day.
We were asked by News International to create a graphic installation in the reception area of their Peterborough offices. We traveled to Peterborough for a site inspection to measure up and take photos. We had a meeting to talk through ideas and then went away to work these ideas up. The chosen designs were based on the News International logo with a globe brought to life with dynamic lines showing movement and linking countries to represent world wide news.
We then managed the print and installation.