One Direction are the biggest pop group in the world right now. They came 3rd in the 2010 series of X Factor and were offered a deal with Simon Cowell’s SyCo record label. The rest is history!
We were commissioned by Global Merchandising Services to design the tour programme for the biggest pop band in the world right now! ONE DIRECTION!!!
The boys wanted a pinky style vibe for this brochure, so we looked to incorporate rips, graffiti, grungy patterns and tattoo design, which they seem to be big on right now.
We also commissioned talented young illustrator, Dogan Mustafa to produce a manga style cityscape for comic book versions of the boys to explore.
So does it look any good?
Well, the boys said it looks “sick” which I am assured means it’s very good!